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The holiday music radio scorecard

Monday, December 16, 2002

Last year both Y94FM and Lite 105.9 opted for wall-to-wall holiday music for the weeks leading up to Christmas. Citing success with last year's effort, Y94FM switched to 100% holiday tunes just before Thanksgiving, while Lite 105.9 is broadcasting a mix of about 20%, and religious station WMHR is up around 75%.


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